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Automation in the World of NFT: How Technologies Affect Digital Art

Automation in the World of NFT: How Technologies Affect Digital Art

The concept of Non-Fungible Tokens (NFTs) dates back to 2017, when CryptoKitties first used blockchain technology to create and exchange unique digital cats. Later, this format gained popularity in the fields of art, music, and gaming. In this article, we will find out how technology is influencing the world of NFTs and forming a safe space for the circulation of unique digital assets.

NFTs are non-fungible tokens that represent unique digital assets. These include artworks, music, and virtual objects. The blockchain is used to confirm the ownership and uniqueness of NFTs, where each token has its own identifier. Artists can issue their works in the form of NFTs and sell them on open markets.

Creation and circulation of NFTs

Blockchain platforms

Automated technologies and blockchain platforms are used to create NFTs. They allow recording the ownership and transaction history of each token and authenticating digital assets. The blockchain guarantees an open registry, reliability, and non-transferability of NFTs.

One of the most well-known platforms is Ethereum, which supports the ERC-721 standard for non-fungible tokens. This standard defines the main features of NFTs: a unique identifier, metadata, and rules for the exchange of digital assets.

Smart contracts

Smart contracts in NFTs automate the processes of creating, issuing, circulating, and determining ownership. They define rules that apply to each stage of the unique token life cycle. This allows automating the terms of sale and the distribution of remuneration between the parties.

Smart contracts guarantee the uniqueness of each token and automatically identify the owner. This creates flexible models of interaction with NFTs, where creators set the conditions according to their needs.

Artificial intelligence


Generative Adversarial Networks (GANs)  are used to generate new content. They include two components: a generator that creates new digital content and a discriminator that filters and determines the quality of the created images.

GANs can be integrated into NFT platforms to automate the creation and presentation of new works. This allows you to dynamically update content and attract the audience's attention.


Artificial intelligence algorithms can be used to recognize unique characteristics and elements in digital works. Automated validation determines the origin and uniqueness of NFTs. This process guarantees the authenticity of digital art and ensures trust in the platforms.


Intelligent algorithms analyze the user's previous choices, views, and purchases on the NFT platform. Behavioral analysis allows to understand individual tastes and create personalized offers. Artificial intelligence models recommendations that collectors might like and thus strengthens the connection between the user and unique digital art.

Price optimization

Artificial intelligence tools analyze market trends, price competition, supply and demand for NFTs. This analysis helps to determine the optimal prices for digital assets. Intelligent systems can adapt pricing strategies according to individual preferences and user behavior. Algorithms use analytical data to predict future changes in market dynamics. This makes it possible to adapt strategies in advance and avoid negative impacts.

Automation of NFT creation, circulation, and management processes improves user experience, optimizes market strategies, and guarantees transaction security. Intelligent algorithms facilitate effective interaction between participants in the NFT ecosystem and ensure the dynamic development of the digital art industry.

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